Uphill Writing: Word of the Day

Zeitgeist, N., [tsahyt-gahyst]

Definition:  The general intellectual, moral, and cultural climate of an era.

Example:  He found it difficult to accept the zeitgeist of the group.

How will you use zeitgeist in a sentence today?

The Uphill Writing Word of the Day is taken from dictionary.com,merriam-webster.com, and other on-line services.